We must consider and take necessary action to meet the needs and expectations of our stakeholders. By understanding the sustainability issues that are of greatest concern to them, we can make sure that we focus on the issues that will be most important to the future of our Business, and our long-term sustainable growth, through the management of our sustainability programme.
To achieve this, we maintain a culture of open communication with our internal and external stakeholders, regularly holding face to face meetings, hosting webinars and training sessions, attending events and seeking feedback. Throughout the year, we engaged in direct communication with the following stakeholder groups:
Further information on our approach to stakeholder engagement can be found in the Sustainability Report.
Key stakeholder engagement areas are:
working closely with our customers to meet their current and future needs;
Further information on who we have engaged with throughout the year can be found in the Sustainability Report.
In 2014, we conducted an external stakeholder survey with our employees, customers, suppliers and local communities, which focused on the issues addressed our sustainability programme and a supplementary internal survey took place in 2015. The outcome of the survey was used to determine the relevance and robustness of our Material Areas and informed our updated Materiality Matrix. Please see GRI General Disclosure G4-27 for more information.
Additional stakeholder engagement activities this year included:
Further information on our engagement activities throughout the year can be found on page 7 of the 2015 Sustainability Report.
Our Materiality was established in 2011 and then revised in 2012 following our first external sustainability survey. In 2014, we conducted another external stakeholder survey with our employees, customers, suppliers and local communities to determine the relevance and robustness of our Material Areas and inform our Priority Matrix. We supplemented these findings with another internal survey in 2015.
Some key highlights for our surveys include:
The surveys allow us to gain a greater understanding of our customers’ sustainability priorities, and the results confirmed that our approaches and focus areas are largely aligned. However, the survey did highlight some key areas for development, which have been actioned accordingly.
This demonstrates that by asking and listening to our stakeholders, we can ensure that we are focusing on the topics of most interest and importance to them.