Croda announces Crodabond™ CSA – The consumer’s ultimate secret weapon for long-lasting, healthy looking hair.
Croda is delighted to launch its latest product, Crodabond CSA, the consumer’s ultimate secret weapon; a superior ingredient designed to seal down hair cuticles that have been lifted through damaging chemical treatments. Hair treated with Crodabond CSA appears smooth, conditioned and healthy-looking.
In today’s beauty and cosmetics market, achieving that ‘perfect look’ is making consumers spend more money on products to help deliver their desired end appearance. For the hair care industry, the desired hairstyle is often only achievable through harsh chemical treatments and processes such as colouring, relaxing or perming. After these types of styling processes are complete, an intense conditioning treatment is often recommended to repair the damage and to condition the hair.
Whether the treatment is undertaken at home or in the salon, many consumers will not have the correct post-treatment regime to help repair the damage caused to keep their hair looking healthy, which is where Crodabond CSA comes into its own.
The cuticle sealing performance of Crodabond CSA is proven to be long-lasting and can help prevent future hair damage for the consumer. The long-lasting effects of Crodabond CSA give the consumer the confidence that their desired look is achievable without affecting the health of their hair long-term.
As demonstrated above, Crodabond CSA can effectively seal down hair cuticles for longer without any adverse impact on the sensory of the hair, compared to a leading commercial conditioner designed for intensive hair repair.
Give hair the attention it truly deserves; repair and prevent future hair damage with Crodabond CSA.