Croda commissions Guangzhou Hub to strengthen strategic growth and innovation in China

26 June 2026: Croda International Plc (Croda), the company that uses Smart science to improve lives™, today announced the commissioning of its Guangzhou facility, bringing together Croda Beauty Actives and Iberchem Fragrances capabilities in China and strengthening its long-term growth platform in one of the world's most important beauty and consumer markets.

The investment reflects Croda's continued commitment to China and the wider Asia region, where evolving consumer preferences, growing demand for premium products and accelerating innovation cycles are creating significant opportunities across beauty, fragrance and consumer care markets.

The Guangzhou site brings together capabilities in Beauty Actives and Fragrances, creating a regional hub that strengthens innovation, production, and customer collaboration closer to market. By co-locating expertise from both Croda Beauty and Iberchem, the facility enhances responsiveness, encourages knowledge sharing, and enables closer support for customers across the region.

Steve Foots, Group Chief Executive, said: "China is a strategically important market for Croda and a key driver of innovation across consumer care.”

"The commissioning of our Guangzhou facility demonstrates our commitment to investing in capabilities that bring us closer to customers and enable us to respond more effectively to regional market needs. By combining expertise across Beauty Actives, in particular botanical extracts from plants, and Fragrances, we are strengthening our ability to deliver differentiated innovation and support long-term growth in Asia."

The facility has been designed to support customers seeking scientifically substantiated ingredients, locally relevant botanical solutions and fragrance technologies tailored to regional consumer preferences. It also strengthens Croda's ability to provide technical support, formulation expertise and supply reliability across the Asia region.

Key customer benefits include:

  • Significant step up in perfumery creation capability and local production capacity, designed to support the growth and ambition of our fragrances business in China
  • Greater access to locally relevant botanical ingredients capabilities
  • Enhanced collaboration and co-creation opportunities with Croda's technical teams
  • Improved responsiveness to regional formulation and consumer trends
  • Increased supply resilience and manufacturing capability within Asia
  • Access to Croda's global expertise delivered through a stronger local presence

The investment builds on Croda's broader strategy to strengthen its presence in high-growth markets and bring innovation closer to customers. It also demonstrates the benefits of combining complementary capabilities across the Group to accelerate innovation and create greater value for customers.

Sandra Breene, President of Croda Consumer Care, said: “What makes this centre especially exciting is the strength of integration it represents. By bringing together Iberchem’s fragrance expertise with our Beauty Actives capabilities, we are unlocking new possibilities – creating more holistic, multi-sensory solutions and enabling deeper, more meaningful co-creation with our customers.”

The Guangzhou site complements Croda's global network of manufacturing and innovation facilities and supports the Group's ambition to deliver science-led, sustainable solutions that meet evolving customer and consumer needs around the world.

 

ENDS


For more information, please contact:

Mariana Wood, Croda Press Office
media.enquiries@croda.com

Notes to Editors

About Croda
Croda is a specialty chemicals company that creates high-performance ingredients and solutions principally for Consumer Care and Life Sciences markets. Headquartered in the UK, Croda operates globally with a shared Purpose to use Smart science to improve lives™ and has committed to be Climate, Land and People Positive by 2030.
 
For more information, visit: www.croda.com

About Croda Beauty

At Croda Beauty, we’re innovating for a beautiful world, one experience at a time. We craft trend-setting ingredients that redefine beauty standards and surpass expectations. With cutting-edge technology and capabilities in functional ingredients, actives and botanicals, along with our extensive formulation expertise, we can help you stand out and build an enduring brand in the global beauty industry.
 
For more information, visit: www.crodabeauty.com

About Iberchem

Iberchem is a global fragrance company with more than 40 years of experience creating bespoke fragrances. Founded in 1985 in Murcia, Spain, the company develops scent solutions across multiple applications and has been part of Croda since 2020.

For more information, visit: www.Iberchem.com