By identifying our current contribution to the SDGs, we can begin to visualise how we can drive our strategy to increase our contribution towards these global goals, unlocking new business potential along the way.
We are currently developing KPIs, with associated stretching targets for each of our Material Areas based on our assessment against the SDGs. Alongside this, we are looking at how we can contribute to some of the 169 targets that sit beneath the 17 SDGs. This will help us to identify where our activities have a measurable impact and help us find ways to increase our positive contributions to the SDGs.
We are both impacted by and have an impact upon the global megatrends. Our sustainability programme addresses the four that we feel are most important to our business and industry, to ensure we continue to have a positive impact in the future
There is unprecedented change in world demographics. People in developed economies are living longer and have more income and better access to buy a wider range of products.
In the developing world, a population increase of two to three billion is forecast between now and 2050, driven by lower mortality rates. In addition, an expanding middle class is expected to attain Western levels of consumerism, generating new markets for products that make a difference to living standards.
The continuing accumulation of greenhouse gases in the atmosphere is the main cause of global warming, resulting in rising sea levels and an increase in the frequency of extreme weather. Both impact the land and its ability to supply food and water for the growing global population. These adverse changes bring an increased focus from international organisations on restricting global warming and climate change.
Technology advances are reshaping the world we live in, with digitalisation transforming consumer behaviour. Digital technologies make it easier for their voices to be heard and increase the speed at which new trends are adopted.
The evolution of the internet has also enabled significant advancements in our ability to gather, analyse and distribute data and turn it into information and knowledge.
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